How We Help Transform Your Business
Insights Elevate helps you achieve sustained growth and scale, so you can:
Future-proof your organization
Perform in competitive landscapes
Navigate through complexity and macro-disruptions
With our cross-functional transformational model, we facilitate a collaborative, lockstep approach to take your business strategy to execution.
Insights Elevate works with you to connect strategy, operations, and people with focused executions.

We work across a broad spectrum of sectors with organizations at different stages and bring a range of relevant, cross-functional expertise.
Sectors
- Aviation
- Financial Services
- Manufacturing
- Real Estate
- Steel
- Transportation
Organizations
- Early Stage
- Non-Profits
- Pre-IPO to Post-IPO
- Public Companies
- Start Up
- Small to Mid-Cap PE Companies
Expertise
- Change Management
- Crisis Management
- Stakeholder Management
- IPO Readiness
- Integrations
- Strategic Planning
- Organizational Assessment
- Risk Management
- Scaling Business Operations
About the Founder
Cris founded Insights Elevate to collaborate with leaders to achieve sustained growth and scale. She is a C-Suite Advisor who has guided organizations during pivotal, complex transformational periods.
Cris’ executive leadership expertise includes leading operationally intense organizations in the areas of strategic planning, large-scale transformations, business operations, crisis management, P&L responsibility and human capital management. She guides organizations – including those preparing for strategic shifts, integrating businesses or scaling operating models – by executing large-scale transformations and cultivating high-performance teams.
She has deep expertise in crisis management and corporate communication. While at DFW Airport, she developed and executed comprehensive crisis management response planning protocols and internal communication protocols following the events of 9/11.

Cris Zertuche Wong
Founder and Chief Executive Officer
In her roles at Goldman Sachs, DFW International Airport and Altos Hornos de Mexico (AHMSA), Cris has worked across major sectors, including Financial Services, Real Estate, Transportation and Manufacturing in the US, Mexico and Europe.
As US COO of Goldman Sachs’ real estate investing business, Cris had risk management and operational oversight of a multi-billion diversified equity and credit real estate portfolio across multiple asset classes and investing strategies.
Cris led Investor Relations for Altos Hornos de Mexico (AHMSA), Mexico’s largest integrated steel manufacturer, from Pre-IPO to public listing on the NYSE following a substantial capital raise. She has extensive experience engaging investors, industry analysts and media.
Cris is a native Spanish speaker and multicultural leader and has served on several civic and community boards.
About the Founder

Cris Zertuche Wong, Founder and Chief Executive Officer
Cris founded Insights Elevate to collaborate with leaders to achieve sustained growth and scale. She is a C-Suite Advisor who has guided organizations during pivotal, complex transformational periods.
Cris’ executive leadership expertise includes leading operationally intense organizations in the areas of strategic planning, large-scale transformations, business operations, crisis management, P&L responsibility and human capital management. She guides organizations – including those preparing for strategic shifts, integrating businesses or scaling operating models – by executing large-scale transformations and cultivating high-performance teams.
She has deep expertise in crisis management and corporate communication. While at DFW Airport, she developed and executed comprehensive crisis management response planning protocols and internal communication protocols following the events of 9/11.